App StoreJul 24, 2025
Updated age ratings in App Store Connect
The App Store is designed to be a safe and trusted place for all ages, including children. The age rating system for apps and games has been updated in order to provide people with more granular age ratings. We’ve also…
What changed
The App Store is designed to be a safe and trusted place for all ages, including children. The age rating system for apps and games has been updated in order to provide people with more granular age ratings. We’ve also…
Why it matters for App Store teams
Check the named rule against your app's behavior, disclosures and listing. Record any necessary changes before the next submission; an announcement alone does not imply your app is noncompliant.
Recommended follow-up
- Read Apple's original “Updated age ratings in App Store Connect” announcement and record the affected platforms, storefronts and any effective date.
- Check the named rule against your app's behavior, disclosures and listing. Record any necessary changes before the next submission; an announcement alone does not imply your app is noncompliant.
- Assign an owner, record the baseline and verify the affected flow. Treat subsequent ranking or rating changes as observations, not proof that this announcement caused them.